Is Indication-Specific Drug Pricing the Solution?
As rapidly as cancer treatments are advancing, so is pricing. To help find ways to reduce drug costs, payers must focus on exploring types of value-based payments. (more…)
Maureen Hennessey and Elizabeth Oyekan Discuss the Importance of Motivational Interviewing
Following their presentation at AMCP 2018, Maureen and Elizabeth talked with Managed Healthcare Executive to discuss the importance of Motivational Interviewing and shared some of their tips for successfully conducting motivational interviews. (more…)
Dominic Galante featured in ISPOR’s Values & Outcomes Spotlight
Dominic Galante explains how a fragmented Health Technology Assessment landscape in the United States is one of many struggles medical devices face when determining healthcare value.
precisioneffect Acquires European Marketing Agency, Big Pink
Addition of London-based multichannel healthcare agency complements and strategically expands existing global expertise and capabilities
BOSTON, MA – April 24, 2018 – precisioneffect, the healthcare advertising agency dedicated to working with companies that seek to change the standard of care, today announced it is acquiring Big Pink, a leading European multichannel marketing healthcare agency recognized for providing strategically designed and creatively delivered campaigns to the pharmaceutical industry worldwide. The acquisition marks an important expansion of precisioneffect’s global footprint and employee base, and positions the company to provide its clients with additional value through enhanced services and expertise. (more…)
Precision for Value Strengthens and Expands Industry-Leading Payer Strategy Team
TAPPING FORMER PAYER DECISION MAKERS BOYCE, HONCZ AND OYEKAN
BRINGS UNRIVALED INSIGHTS TO CLIENTS
APRIL 18th, 2018 – New York, NY – Precision for Value, the market leader in supporting global pharmaceutical and life sciences companies in demonstrating the value and outcomes of innovative medical products, today announced significant additions to its Payer Strategy Team with the hiring of former payer executives Marylou Buyse, Joe Honcz, and Elizabeth Oyekan. (more…)
Galante and Hennessey Emphasize Importance of Patient Support Services
In an article in Pharmaceutical Commerce, Precision’s Dominic Galante and Maureen Hennessey stress the importance of patient support services among pharma companies, payers, and providers. (more…)
Schafer Featured on United’s Rebate Strategy
In a sit-down Q&A with PM360, Jeremy Schafer provides clarity and insight on the potential impact UnitedHealthcare’s new rebate plan will have on pharma. (more…)
Shafrin Quoted on the Use of Real-World Evidence
Precision’s Jason Shafrin comments in PMLive on the importance of real-world evidence and the benefits of electronic medical records in generating evidence. (more…)
MM&M Magazine Honors Dan Renick with Innovation Catalyst Award
We are very proud to announce that Medical Marketing & Media (MM&M) has named Precision Value & Health President Dan Renick as one of its Top 10 Innovation Catalysts for 2018. (more…)
Med Ad News Names Precision Value & Health as 2018 Vision Award Finalist
We are pleased to announce that Med Ad News has named Precision Value & Health as a finalist for the 2018 Vision Award, to be presented as part of their annual Manny Awards ceremony on April 19 in New York City. (more…)
